About

HELLO!

I’m so glad you’re here.

If you love beauty, wellness, and all things anti-aging, you’re in the right place. I share honest product reviews, insights, and the latest research on beauty, wellness, and self-care for women over 40.

I originally started “@hereforvanity” as a secret Instagram where I followed plastic surgeons, beauty gurus, fitness accounts, and dermatologists.

I spent hours researching and browsing pages before any treatments or procedures or before I bought the latest concealer or skincare gadget.

I can’t help it. I’m an over-analyzer and have to have ALL the information before committing.

As a result, I learned along the way…I had treatments that were not effective, purchased items from affiliate links that were no good, and spent way too much on over-hyped beauty products.

I got to a point where I didn’t trust anything I was seeing promoted online, so I dug deep into researching items or treatments before spending money on them.

I’m taking that knowledge and sharing it with you.

PSA! This is not a “natural beauty” sanctuary—I’m all in for the best procedures that make us look good and feel good. 

Why? I firmly believe that self-care is a form of self-respect, and everyone deserves to feel great (no matter how you get there).